Flora
Visual Identity, 2019
Established in 1995, Flora is a Bath based floral studio specializing in predominantly British flowers. Their philosophy, defined by founder Julia Rosa, is centered around aging of natural materials and simplicity.
For their 25th anniversary, Flora approached us for a revamp of their visual identity. The design is a result of Flora’s attention to detail and sustainability. The designed identity elements and kit are made from recycled foliage and the embossed gold foil is a reflection of the elevated sophistication that Flora provided to their clientele.